Webinar: How to use LinkedIn, Social Media, and the News to CRUSH YOUR QUOTA!

Do you hate cold calling? Do you have stuck deals? Do you wish decision makers would return your calls? View now! Hosted by: Hootsuite, OneSource, and SellingPower Speakers: LinkedIn (Ralf Von Sosen), HootSuite (Julio Viskovich), OneSource (Colleen Honan), Selling Power (Gerhard Gschwandtner), Trigger Event Selling (Craig Elias), Sales For Life (Jamie Shanks)  

iSell is a featured tool in Nancy Nardin’s Guide to the Top Sales Tools for 2013

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With iSell, Reps have all the prospect information they need at their finger-tips. Within minutes they can learn who to talk with, when to call and what to say. That’s huge. It means Reps can increase their selling time and be more effective with that time. Nancy Narden President, Smart Selling Tools

Delivering Quality Leads

quality leads

Aberdeen Group research shows that lead quality is the top priority for sales execs. So what’s a marketer to do? 10 Tips for Building a High-Quality Lead Pipeline: 1. Start with Success: Identify Your “Ideal Prospect Profile” Analyze your sales data to uncover your most profitable customers, build an “ideal prospect profile” and evaluate the number and impact [...]

Key Questions to Ask Your Email Broker

List Questions

What do you really need to know about a brokered email list? Here are some inside tips to help you get more from your B2B email investment. 1. Is the List Opt-in, and How Are Opt-outs Managed? Be insistent on dealing only with list brokers who have a 100% opt-in policy and ask them detailed questions about how [...]

Lead Nurturing Tips

Lead Nurturing

Lead Nurturing can help convert 29% more leads.– Sirius Decisions Online and Offline Use lead nurturing for all campaigns both online and offline. Make sure the nurturing content is specific to that user’s interaction with your company. For instance, relate the message back to what they did on your site or what they downloaded. As [...]

Best Data Management Practices for B2B Marketers

data management

Marketers need to grow, maintain and cultivate customer and prospect databases to drive revenue and maximize ROI. Here are five data management and analysis “best practices” that can help you develop and execute effective marketing programs. 1. Plan for Attrition Even well-maintained databases typically see at least a 20% annaul churn–so plan for the likelihood [...]